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Listing Strategy

1424 New Haven Ct, Glen Allen, VA
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Our Track Record

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Sales Performance
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Awards
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Community Involvement
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Notable Achievements
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Your Goals

As your dedicated real estate professional,

I’m here to keep your move on track. Here are a few things I'd love to learn about your goals:
✔What do you want to change about where you live now?
✔What is your ideal timeline or deadline for moving?
✔Are there any hurdles or worries we can help alleviate?
✔Which aspects of the sale are most important to you?
✔What qualities do you value in a real estate agent?
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Home Sale Timeline

Let our experience be your easy guide to a smooth and profitable sales process

Pre-Listing

Schedule an appointment
Meet with agent
Discuss best strategy for selling
Formal listing presentation
Executed sales agreement
Property evaluation
Complete market analysis
Establish sales price

Listed & Active

Marketing campaign started
Matterport taken
Signs installed
Submitted to multiple listing service
Showing times selected
Flyers delivered
Social media campaign launched
E-mail campaigns started

Under Contract

Offer(s) received
Offer(s) negotiated
Offer accepted
Back-up offer(s) accepted
Inspections & disclosures completed
Appraisal completed
Contingencies removed
Property closes
Refer friends
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Exceptional reviews that reflect a pattern of excellence with my past clients.

Raving Reviews

Working with Kalyani has been a pleasure. She is very responsive and went above and beyond to help me figure out the best housing solution for my family. Highly recommend! Alexandra Castrechini
I had an amazing stress-free experience both selling my current home and buying my new one with Kalyani! She is extremely knowledgeable about the market and came up with a strategy to sell my home as well as negotiated an amazing deal to get is 32K over Listing price. Highly recommend Kalyani! Kirsten Small
I highly recommend Kalyani Dere of NextHome Advantage as a realtor. From our initial meeting through the closing, she was outstanding in her customer service and responsiveness. She listened, asked great questions, and kept me informed throughout the entire process. I trusted her immediately and throughout the process. I was impressed with her knowledge of the community and ability to solicit potential buyers. She developed a comprehensive sales strategy using detailed research data from multiple sources and her knowledge of comparable homes that yielded excellent results. She assertively resolved an issue with a delayed HOA closing package and when the buyer wanted to change the closing date at the last minute. She handled these issues with ease. She even helped me sell my furniture! Kalyani made the process of selling my home as stress-free as possible. I thoroughly enjoyed working with her and knew that I had a hardworking realtor in my corner. If you want a knowledgeable realtor and excellent support, you will be happy you selected Kalyani. I was.
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Kalyani Dere helped our family to buy our dream home in Glen Allen, VA. We had a few disappointments over the summer because of the volatility of the market, but Kalyani and her team continued to feed us fresh leads which met the very particular needs we were looking for (timeframe, schools our children already attend, fenced back yard for our dogs, etc.) Post-accepted offer, Kalyani and her team helped us to navigate the inspections, appraisals, and all of the not-so-fun and somewhat intimidating pieces of mortgage lending, etc. Even with some last minute surprises about the house, we were able to close on time with little stress and plenty of support. After we closed, Kalyani continued to support us by offering local recommendations for contractors, electricians, and other home repair needs. She gifted us with a thoughtful home warming gift, and has remained very friendly and supportive the entire home buying journey. Thank you, Kalyani and team.
[Read More]
Kalyani Dere, made the home buying process smooth and stress-free. Very professional, knowledgeable, and always quick to respond. Highly recommend!
[Read More]
Kalyani Dere was my realtor. She was very helpful through the entire process of getting my townhouse. She presented many homes for me to review until I found the one I wanted. Ms. Dere was always professional and trustworthy. I would recommend family and friends to her that are looking to purchase a home.
[Read More]
From the very first meeting we had almost eight months before we found our dream house, Kalyani was on top of everything. She is very responsive, helpful, and has great connections. She put us in touch with several servicers who helped us in the home buying process and she is a tough negotiator. She helped us write a strong, competitive offer. Also if you're just browsing, Kalyani is extremely quick to book tours. I never had to wait more than a day to see a house I liked. Sometimes I was able to see the house within the next hour. That's dedication. We love our beautiful home in West End Henrico!
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I can’t recommend Kalyani Dere enough! Working with her felt like working with a close friend who truly had our best interests at heart. She was incredibly patient as our timeline changed and never made us feel rushed. Her knowledge of the market gave us confidence every step of the way, and she always took the time to answer our questions and guide us through the process. Thanks to her dedication and expertise, we found the perfect home. We are so grateful for everything she did for us!
[Read More]
Kalyani was absolutely amazing throughout our home-buying journey! She was always quick to respond, kept us informed every step of the way, and made the entire process so much less stressful. If she didn’t know the answer to one of our questions, she immediately found someone who did and got back to us right away. Her dedication, knowledge, and willingness to go the extra mile made all the difference. We couldn’t have asked for a better realtor and would highly recommend her to anyone looking to buy or sell a home!
[Read More]

Review has been shortened using AI, click the review to read the full review.

Review has been shortened using AI.

Loyalty

This custom presentation that I’ve shared with you is an example of the care and effort I put into each of my best clients. I recognize that real estate transactions are one of the largest financial transactions of your life and it deserves careful consideration and wise planning. In light of this, you should feel strongly that mutual respect and understanding are key components of hiring me to help you accomplish real results starting right away.

Reviewing each other’s roles and responsibilities as we embark on the next steps together is how we can decide if we are ready to move forward together.
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Most Recent Seller Blogs

SELLER
Here's Why Having A Good Driveway Matters When Selling Your Home
If you’re preparing your house to hit the market, we’ve listed down why your driveway plays a crucial...
Read the full article here:
www.lovevarealestate.com/blog/2026/6/11/why-having-a-good-driveway-matters-when-selling-your-home
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SELLER
A Simple Guide To Choosing The Ideal Paint Color For Your Space
One of the easiest ways to refresh a room is with a coat of paint. Deciding to do a new paint job may...
Read the full article here:
www.lovevarealestate.com/blog/2026/4/27/simple-guide-to-choosing-the-ideal-paint-color-for-your-space
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SELLER
Easy and Inexpensive Bathroom Updates You Can Make Before Selling Your Home
We’ve compiled these easy and affordable upgrades that can bring style and boost functionality in your...
Read the full article here:
www.lovevarealestate.com/blog/2026/3/27/easy-and-inexpensive-bathroom-updates-you-can-make-before-selling-your-home
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Marketing Plan

01

Events & Open Houses

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02

Digital / Online Campaigns

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03

Door Knocking, Flyers and Brochures

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04

Partnership and Network

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05

Print Advertising

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Example Ads on Social Media

Below are just a few examples of the targeted advertising on Facebook that your home will benefit from when you hire me as your agent.

Serious About Selling? This Is What Modern Marketing Looks Like.

I don’t just list homes — I hire a professional marketing team to run targeted Facebook ads that put your property in front of the right buyers using advanced audience targeting technology.

  • Custom Facebook ad campaigns created specifically for your home
  • Precision targeting to match likely buyers based on behavior and interests
  • Real-time exposure tracking so you can see exactly how your home is performing online
  • A digital strategy designed to shorten time on market and maximize interest

This is what it looks like when your agent invests in selling your home — not just listing it.

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Ad Marketing Report

Sample data is being displayed
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Discover key insights on how my cutting edge marketing is driving engagement, boosting conversions, and transforming your home’s visibility.

Ongoing Activity

8,300
Views on the ad
65%
Views

Length of Ad

12,742
Expected views on ad

Weekly Snapshot

6,011
Reached 6,011 people

8,300

People who saw this ad

6,011

People who watched the video

326

People who expressed interest

7

Leads

Most Recent Ad Results

8,300 People who saw this ad
The number of times Facebook shared this ad. It provides an overall view of initial visibility among potential customers.
6,011 People who watched the video
Of those reached, 326 viewers watched at least 3 seconds of the video, showing an initial level of engagement and potential interest.
326 People who expressed interest
Consumers who watched the full video, liked it, or interacted in some way. Some of these viewers fully registered as potential new customers.

30 Day Forecast

65% of potential customers

8,300 12,742
Saw the ad Should see the ad
6,011 8,941
Watched the video Should watch the video
326 466
Expressed interest Should express interest
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1424 New Haven Ct

Glen Allen, VA 23059

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Kalyani Dere

kalyani.dere@keetonco.com
(804) 336-2971
www.lovevarealestate.com/team/kalyani-dere
3 bed
2 bath
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Best in Class Digital Marketing firm for Real Estate today is hired for ALL of our listings. This means more exposure and buyers FOR YOU!
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For privacy reasons, the specific addresses are not being shown.

Pre-Listing Review

354 Buyers

Out of the 105,200 people reached through my Facebook advertising campaign in this area, 354 potential homebuyers in your area have shown interest in a 3-bed, 2-bath home like yours.

I've surfaced 354 people in my database looking for a home like yours in Glen Allen!

Name: Zoey Miller

Phone: (513) 384-3696

Beds: 5 Bath: 5

Price Range: $460K - $480K

Name: Jose Perez

Phone: (616) 437-6575

Beds: 5 Bath: 5

Price Range: $460K - $480K

Name: Jack Sanchez

Phone: (314) 579-7397

Beds: 5 Bath: 5

Price Range: $460K - $480K

Name: Emma Anderson

Phone: (514) 534-9515

Beds: 5 Bath: 5

Price Range: $460K - $480K

Name: Amelia Lee

Phone: (818) 744-1163

Beds: 4 Bath: 3

Price Range: $460K - $480K

Name: Savannah Martin

Phone: (514) 596-9736

Beds: 4 Bath: 3

Price Range: $460K - $480K

Name: Alexis Lopez

Phone: (414) 252-5529

Beds: 3 Bath: 3

Price Range: $460K - $480K

Name: William Taylor

Phone: (214) 362-6512

Beds: 3 Bath: 3

Price Range: $460K - $480K

Unique Marketing

Our team creates effective, authentic marketing campaigns that keep your brand's voice clear, consistent, and true.
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Time to get a bigger one

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Take a leap!

Custom Videos Production
Targeted Marketing with 1000's views
Detailed Analytics on Marketing Results

Why You Should Work with a Top Local Listing Agent?

818,810

Views on my personal ads on social media
2% increased

67,024

Active home buyers searching on my website
2% increased

1,950

Active buyers I'm targeting with Facebook ads everyday
2% increased

20

Listings I'm spending $1,000 on to market on Facebook
2% increased

Example of why you need a social media expert!

Within 10 miles of 1424 New Haven Ct, Glen Allen, VA there are 105,200 people
Likely to move soon
First time home buyers
First time home buyers
VS
Their Targeting Strategy
200 people reached after posting to their news feed
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Past Sales in Glen Allen, VA 23059

My Recent Sales in the Glen Allen, VA 23059 area!

1701

My sales activity in your desired search area will directly benefit you due to my market knowledge, negotiating prowess, and insights into local activity!
Data valid as of 7/28/2026

Seller Alert

Your Estimated Home Values

1424 New Haven Ct, Glen Allen, VA
$487,400
Data powered by Image
$439K

$536K
Data as of 07/28/2026
$473,990
Data powered by Image
$368K

$580K
Data as of 07/28/2026

No data available for this address.

Either change the address or remove this page from the presentation.

Our property value estimates are generated by an independent automated valuation model and are not affiliated with Keeton & Co Real Estate. While this tool provides a quick estimate, please reach out to us for a comprehensive, professional property valuation.
How Has Your Home's Value Changed?
To ensure an accurate home value, confirm these details are up to date.
Help me understand.
$398K$423K$449K$474K$500KAug 2022Jul 2023Jul 2024Jun 2025May 2026
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Market Trends in Glen allen, VA 23059

Market data as of:
The Market Action Index (MAI) is a literal temperature gauge that shows whether the market favors buyers or sellers.
An MAI of 30 is typically balanced; over 30 is a seller's market, under 30 is a buyer's market.

Buyer markets

Buyers get better deals and more choices when MAI is low.

Seller markets

Sellers can list for higher prices and quicker sales when MAI is high
Market data as of:

View current market trends

Scan the QR code to see the current Market Trends report
100% FREE, NO OBLIGATION
Sell Your Home For Cash
We’ll buy almost any home, in any condition. Just enter your address and we’ll send you a fair offer within 48 hours.
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Our Cash Offer Options

Instant Payout Cash Offer
Our standard cash offer. Sell your home for instant cash. We’ll provide you with a fair cash offer and pay it out all at once. You choose the close date of your sale.
‘Cash plus’ double payout offer
Receive cash for your home now, then we’ll re=sell your home and pay you a second time when it sells. This pays more than a standard cash offer but takes more time to complete.
Sell now, move later
Sell your home for cash now and keep the option to live in your home for up to 12 months while you find a new place to live. Best for those that need flexibility.
Sell your home fast & stress-free
Avoid costly home repairs
Sell without any home showings
Close within 21 days
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We’ve checked all the boxes
As you can see, I am dedicated to guiding you confidently through every stage of the selling process. My background combines actual real life experience with cutting edge tools to ensure you simply have a high quality and profitable transaction.
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Are you ready?

Let's Begin.
Let’s Plan Your Move
Move Date:
Closed Date:
Grand Opening Date:
Active Date:
Coming Soon Date:
Prepping Date:
What We Need From You
Spare Key
Ensure the water heater is double-strapped
Ensure all smoke detectors are operable
Ensure all carbon monoxide detectors are operable
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Comparison Chart

2%
Listing Fee
2.5%
Listing Fee
3%
Listing Fee
50 Professional Photos: Exterior / Interior
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MLS Listing (1) Market Area
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Syndicated Zillow, Realtor.com, Redfin.com and 100’s of websites
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For Sale Sign and Flyers
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Scrubbing our 275,000 Database of Active buyers for your home
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Open House
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Showingtime App
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Social Media Campaigns. Paid Boosted Campaigns that reach thousands
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Listing Rocket Campaigns
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MLS Listing (2) Market Areas
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Better Homes and Gardens magazine DataBase Post Card Mailing
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Magazine Quality Detailed Look Book
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3D Matterport / Schematic Floor Plan
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MLS Listing (3) Market Areas
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Drone Photography Video
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Staging Consultation
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AI Enhancement and Staging
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Real Estate Expert

Kalyani Dere

REALTOR® | 0225255117

kalyani.dere@keetonco.com | (804) 336-2971

Let's Chat.

I'm sure you have questions and thoughts about the real estate process. I'd love to talk with you about what you've read here and help you along this path.
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www.lovevarealestate.com/team/kalyani-dere
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Thank you!

In everything we do, we are driven to help others, because behind every transaction there is a vision, a goal, a dream waiting to come to life. In doing so, we bring our expertise, our instincts from years of experience, and our complete dedication to you.

This is only the beginning of an exciting journey to a bright and shining new future. And it's only the beginning of our commitment to servicing your every real estate need. Thank you for the opportunity to help you!
We'll be right there with you, every step of the way.
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